Logo Design

The King Creative Design Studio specializes in custom logo design doing work in Los Angeles near Pasadena, serving clients throughout the United States and Worldwide. We will work tirelessly on your logo design to ensure that you have a wide variety to choose from so you will be completely satisfied with the end result. Please click here to see our logo design rates.

The Logo Design Process

When designing your logo, we will follow the steps outlined below to make sure we get the best possible product for you and your company.

1. Logo Design Brief: We begin with a phone conversation to get an overview of your company. We discuss goals, competitors and preferences; then we may ask you to fill out our online questionnaire to cover some more detailed information.
2. Industry Research: We conduct focused research on your industry and request 3-5 example logos that you like and/or dislike to use as a reference point.
3. Additional Reference: We do additional research into color and font trends that may be related to your design brief and your specific industry.
4. Conceptualizing: Based on our research, we begin with rough comps and/or sketches of our concepts.
5. Reflection: We give it some time to marinate. It’s important to reflect on the first drafts for a little while. Sometimes it takes time for ideas to be fully realized.
6. Refining Comps: We revisit the comps for another pass before we submit them to you.
7. Presentation: We present our ‘select’ 8 logos to you for review.
8. Revisions: When you select your favorite logo (or combonation of two), we move forward with it, revising and refining it until you are completely satisfied.
9. Apply New Logo to Identity Pieces: Now that you have a logo, if you require a website, business cards, letterhead or other collateral, we will start the design process.

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Logo Design Case Studies

Below are some case studies of logo projects completed by the logo designers at King Creative Design. These are examples of what the initial comps look like that get submitted to the client. In each case below, we met with the client to get their color preferences, direction regarding fonts and imagery and other details.

 

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Turnaround Time for Logo Designs

After a design brief with our logo designer, you can anticipate 5-6 working days for us to present the initial comps to you. We turn around the subsequent revisions quickly (24-48 + hours depending on complexity), so the revision process will depend on your participation. We will do everything we can to meet your time restrictions.